ARTICLE

PORTRAYAL OF FAMILIES IN PRIME TIME URDU DRAMA

  1. HOME
  2. ARTICLE

06 Pages : 48-57

http://dx.doi.org/10.31703/gsr.2020(V-III).06      10.31703/gsr.2020(V-III).06      Published : Sep 2020

Portrayal of Families in Prime Time Urdu Drama

Abstract

    The current study was conducted to analyze the portrayal of families in Urdu drama serials right from the start of television drama to 2016. The Urdu drama serial period was divided in to two eras, pre-cable era and cable era. Through the lens of cultivation theory, message system analysis was done of Urdu drama serial for more than five decades. It was hypothesized that pre-cable era will depict more extended families and cable-era depict more nuclear families. The finding of study revealed that our assumption was not supportive and more nuclear families were found in both the eras. Similarly, the other important variable was sibling in pre-cable and cable era. Maximum dramas showed only two to three children in families of both the eras. More diversity of culture was found in terms of family depiction in pre-cable era, and more homogenous and urban elite class was found in cable era.

    Family Structure, Urdu Drama, Message System Analysis, Pre-Cable and Cable Era.

    (1) Rooh Ul Amin Khan
    Assistant Professor, Department of Media & Communication Studies, International University, Islamabad, Pakistan.
    (2) Ahsan Ul Haq
    Research Scholar, Department of Media & Communication Studies, International University, Islamabad, Pakistan.
    (3) Jamal Ud Din
    Lecturer, Department of Media & Communication Studies, University of Swat, Swat, KP, Pakistan.
Fulltext PDF

References

  • Ashfaq, A., & Shafiq, Z. (2018). Contested Images of'Perfect Women'in Pakistani Television Dramas. Journal of the Research Society of Pakistan, 55(1).
  • Boelman, S. M., Zimmerman, T. S., Matheson, J. L., & Banning, J. (2010). Couple interactions as portrayed in television comedy series. Journal of Couple & Relationship Therapy, 9(3), 223-238.
  • Bramlett-Solomon, S. (2007). Interracial love on television: What's taboo still. Critical Thinking about Sex, Love, and Romance in the Mass Media: Media Literacy Applications, 85.
  • Clark, C. C. (2008). Film families: The portrayal of the family in teen films from 1980 to 2007.
  • Fatima, A. (2019). Representations of Women's Role in Pakistan: A Critical Analysis through Drama Serials. Journal of International Women's Studies, 20(3), 3-16.
  • Fisher, C. D. (1974). Marital and familial roles on television: An exploratory sociological analysis.
  • Gerbner, G. (1980). Media and the family: Images and impact.
  • Huma, Z. (2015). Analytical Study of Television Drama Narratives. Journal of Mass Communication & Journalism, 5(8), 1-7.
  • Ibrahim, S., Abbasi, M. H., Adnan, A., & Bhatti, W. (2011). Cognition and Impact of Modernization in Changing Normative Structure of Family System (a case study). International Journal of Business and Social Science, 2(14).
  • Kothari, S. (2005). From Genre to Zanaana: Urdu Television Drama Serials and Women's Culture in Pakistan. Contemporary South Asia, 14(3), 289-305.
  • Lamb, S. V. (2018). A Content Analysis of Relationships and Intimacy in Teen Dramas on Television.
  • Morgan, M., Leggett, S., & Shanahan, J. (1999). Television and family values: Was Dan Quayle, right? Mass Communication and Society, 2(1-2), 47-63.
  • Neuendorf, K. A., & Kumar, A. (2015). Content Analysis. The international encyclopedia of political communication, 1-10.
  • Parvez, M. A., Roshan, R., Riffat, S., & Qasim, Z. (2009). Psychological Violence Against Women as Depicted in Ptv Urdu Dramas. Global media journal, 2(2).
  • Qaiser, S. A., & Jabeen, F. (2008). Portrayal of Women's Issues in PTV Drama Serials: An Overview. BODHI: An interdisciplinary journal, 2(1), 211-218.
  • Rehman, I., Arafat, Y., Sial, N., & Shah, B. H. (2019). Framing of Urdu Drama Serials: From Social Religious Values to Family Catastrophe. Al-Qalam, 24(2), 44-67.
  • Reifová, I. (2009). Rerunning and 're-watching'socialist TV drama serials: Post-socialist Czech television audiences between commodification and reclaiming the past. Critical Studies in Television, 4(2), 53- 71.
  • Robinson, J. D., & Skill, T. (2001). Five decades of families on television: From the 1950s through the 1990s. Television and the American family, 2, 139-162.
  • Strijbos, J.-W., & Stahl, G. (2007). Methodological issues in developing a multi-dimensional coding procedure for small-group chat communication. Learning and Instruction, 17(4), 394-404.
  • Tanner, L. R., Haddock, S. A., Zimmerman, T. S., & Lund, L. K. (2003). Images of Couples and Families in Disney feature-length Animated Films. The American Journal of Family Therapy, 31(5), 355-373.
  • Wiscombe, S. A. (2014). Family ties: A Profile of television family configurations, 2004-2013.
  • yusuf, H. (2013, July 12 ). How much is enough? Media access in Pakistan.
  • Zurcher, J. D., Webb, S. M., & Robinson, T. (2018). The Portrayal of Families across Generations in Disney Animated Films. Social Sciences, 7(3), 47.

Cite this article

APA

CHICAGO

    CHICAGO : Khan, Rooh Ul Amin, Ahsan Ul Haq, and Jamal Ud Din. 2020. "Portrayal of Families in Prime Time Urdu Drama." Global Sociological Review, V (III): 48-57 doi: 10.31703/gsr.2020(V-III).06

HARVARD

    HARVARD : KHAN, R. U. A., HAQ, A. U. & DIN, J. U. 2020. Portrayal of Families in Prime Time Urdu Drama. Global Sociological Review, V, 48-57.

MHRA

    MHRA : Khan, Rooh Ul Amin, Ahsan Ul Haq, and Jamal Ud Din. 2020. "Portrayal of Families in Prime Time Urdu Drama." Global Sociological Review, V: 48-57

MLA

    MLA : Khan, Rooh Ul Amin, Ahsan Ul Haq, and Jamal Ud Din. "Portrayal of Families in Prime Time Urdu Drama." Global Sociological Review, V.III (2020): 48-57 Print.

OXFORD

    OXFORD : Khan, Rooh Ul Amin, Haq, Ahsan Ul, and Din, Jamal Ud (2020), "Portrayal of Families in Prime Time Urdu Drama", Global Sociological Review, V (III), 48-57

TURABIAN