This paper discusses the portrayal of working women in Pakistan by discussing ten headlines of the English-based newspaper Dawn. The study investigates the textual, contextual, and socio-political aspects of the media discourse based on the three-dimensional model of critical discourse analysis developed by Fairclough (1995, 2001). The results indicate a two-sided representation: women are both depicted as vulnerable, who are overwhelmed with unpaid care and lack of systems, and as agents of change and contributing to society. The discussion reveals the presence of repetitive ideologies of patriarchy, gendered work, and social conventions and illustrates how headlines serve as a form of ideology that reflects and constructs the perception of the general population. The article highlights the significance of media literacy and the inclusion of discourse to ensure fair representation and inclusion of women in the social and economic life of Pakistan.